OCTIS vs Zoho CRM vs HubSpot vs Bitrix24 for a UAE sales team
US dollar list prices, because all three sell to UAE buyers in US$.
Last checked · 4 sources
Otty's short answer
All three have a free start. Zoho CRM is the cheapest per paid seat, from US$14 per user per month billed yearly, and is free for 3 users. HubSpot is free for 2 users and gets costly at Professional, from US$90 per seat plus a US$1,500 onboarding fee. Bitrix24 charges per company, not per seat, so it suits larger teams on a tight budget.
Side by side
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| What matters | OCTISHong Kong company + OCTIS global plan | Zoho CRM | HubSpot | Bitrix24 |
|---|---|---|---|---|
| Free plan | 10–30% below your current bill | Yes, 3 users | Yes, 2 users | Yes, 1 to 2 users |
| Pricing model | One Business OS, priced 10–30% below your current bill | Per user | Per seat | Per company |
| Entry paid plan | 10–30% below your current bill | US$14 per user, yearly | From US$7 per seat | US$49 for 5 users, yearly |
| Same plan billed monthly | 10–30% below your current bill | US$20 per user | US$20 per seat list | US$69 for 5 users |
| Mid plan | 10–30% below your current bill | US$23 per user, yearly | From US$90 per seat | US$99 for 50 users |
| Top plan listed | 10–30% below your current bill | US$52 per user, yearly | From US$150 per seat | US$199 for 100 users |
| Onboarding fee | No onboarding fee stated | Not stated | US$1,500 on Professional | None listed |
| Also includes | CRM, sales pipeline, workflow automation, AI agents, compliance and documents | CRM, workflow rules | Pipelines, workflows | Tasks, chat, projects |
If you have staff, premises or local sales in this country, its own registration and tax rules still apply. OCTIS can help you arrange them.
Data sources & disclaimer: Comparison data was compiled from publicly available sources — including the competitors' own published pricing and feature pages — captured on 9 November 2026. Figures reflect the typical or advertised pricing at that time and may have changed since; plans, inclusions and prices vary by provider, region and promotion. OCTIS is independent and not affiliated with the named companies; all trademarks belong to their respective owners. This comparison is provided in good faith for general information only and is not professional, legal or financial advice — please verify current details with each provider before deciding.
Which one fits you
OCTIS · Hong Kong company + OCTIS global plan
Choose OCTIS if you want CRM, workflows, AI agents and your company's compliance in one workspace.
Zoho CRM
Choose Zoho CRM if you want a free start for up to 3 users and the lowest cost as you add paid seats.
HubSpot
Choose HubSpot if you want a polished tool, expect to add marketing later, and can accept the cost jump at Professional.
Bitrix24
Choose Bitrix24 if you have many users, want CRM with tasks and chat in one place, and prefer one price per company.
What the table does not show
Per seat or per company
Zoho CRM and HubSpot charge per user. Bitrix24 charges per company, with 5 users on Basic, 50 on Standard and 100 on Professional. For 3 sellers, per-seat pricing is cheaper. For 40 people who touch the CRM, a per-company plan at US$99 per month billed yearly can be far below 40 seats on any per-seat plan. Count everyone who will log in before you compare.
Where costs jump
HubSpot's Starter is shown at US$7 per seat per month billed yearly and US$20 billed monthly. Professional starts at US$90 per seat and adds a US$1,500 one-time onboarding fee, and Enterprise adds US$3,500. Zoho CRM climbs more gently, from US$14 to US$52 per user on yearly billing.
WhatsApp and local needs
Many UAE sales teams sell through WhatsApp. Bitrix24 lists email, WhatsApp and telephony integration on its Basic plan. We did not find a WhatsApp channel stated on the Zoho CRM or HubSpot pricing pages we read, so check each vendor's integration list. None of the three states Arabic or UAE data residency on the pages we read, so test that before you buy.
Where OCTIS fits
OCTIS includes a built-in CRM for Malaysian and Hong Kong companies and does not sell to UAE teams. If a Malaysian or Hong Kong company is selling into the UAE, keep customer records in one place for the home team, and let OCTIS handle the company's accounting and secretary work. Ask about 10–30% off your current bill.
Frequently asked questions
Which CRM is best for a small UAE business?
For a team of up to 3, Zoho CRM's free plan is the lowest-cost start. HubSpot's free plan covers 2 users. For larger teams, Bitrix24's per-company price can cost less. The best fit depends on how many people log in and which channels you sell on.
Is there a free CRM in the UAE?
Yes. Zoho CRM is free for up to 3 users. HubSpot is free for up to 2 users. Bitrix24 has a free plan with basic CRM, tasks and chat. Each free plan caps users or storage, so check the limits before you build processes around it.
Is HubSpot more expensive than Zoho CRM?
At the mid tier, yes. HubSpot Professional starts at US$90 per seat per month plus US$1,500 onboarding. Zoho CRM Professional is US$23 per user per month billed yearly. At the entry tier the two are close, so compare at the plan you will really use.
Does Bitrix24 charge per user?
No. Bitrix24 prices per organization. Basic includes 5 users at US$49 per month billed yearly, Standard includes 50 users at US$99, and Professional includes 100 users at US$199. Monthly billing costs more, at US$69, US$144 and US$289.
Sources
Checked on the date above. Links open the provider's or regulator's own page.